Client input is the foundation on which successful websites are built. This survey will help you articulate and identify the overall goals of your site, including specific questions regarding message, audience, content, look and feel, and functionality. Each key decision-maker should fill out his or her own survey, answer each of the questions in a thorough but brief and clear manner, and add any additional notes or comments at the end of the survey. When finished, all compiled information should be emailed back to the project manager on the web development team.

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Your Information:

Company and Point of Contact
Company Name:
Business Address:
City, State Zip:
Business Phone Number:			### - ### - ####
Primary Contact:
Contact's E-Mail Address:			you @ domain.com
Contact's Phone Number:			### - ### - ####
Domain Name and Current Web Site
Domain Name:
Web Host / Domain Registrar:			(ex: Network Solutions, GoDaddy)
Does your business use:	Facebook Twitter LinkedIn

 

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Your Web Site Project:

Budget and Timeline
Project Budget:
Site Launch Date:			(date web site should be ready by)

Pre-Existing Web Site
You can skip these questions if you're business does not already have a web site.
What things do you like about your existing web site?
How many visitors on average does your site receive each month?
How is your company perceived online?

The New Web Site
Site Template:
What goals have you set for your new web site? Is there any new functionality you would like to add?			(ex: newsletter signup, facebook or twitter integration)
Use a few adjectives to describe how a user should perceive the site:
How does your company differentiate itself from competitors?
List the URLs of any sites you find compelling. What specifically do you like about these sites?
Is there content written for the site already?
Will you be creating content in-house or using an outside provider?	In-House Outside Provider
Do you have a print quality (high resolution) version of your company logo?	Yes No Unsure
Do you expect a lot of mobile traffic to your site?	Yes No Unsure		(iPhones, Blackberries, smartphones)
Do you plan to use professional quality audio or video on your web site?
Do you currently have a database or need this functionality?			Please include interfaces and software.
Do you already, or will you have a need for secured transactions (e-commerce)?			If yes, please describe in detail.

 

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Marketing Plan:

Marketing
Site Keywords:
How do (or will) most people find your site:			(yellowpages, local advertising, radio)
Please list three (3) local competitors:
What are your short term marketing goals?			(for the site, and next 12 months)
Do you have an existing or planned marketing strategy in mind to promote the site?			(If yes, please describe.)
Do you intend to keep the site updated?			(If yes, how often?)
Who is responsible for updating the site and adding content?
Additional Notes from the customer:

 

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     The survey is now complete. If you like we can send you a copy of this survey with the answers your provided. Check the yes box below and enter an e-mail address to receive this copy.

Yes, please e-mail me a copy to this address:

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